Everything Mushrooms had been around for more than 20 years. Originally located off Old Broadway the owners moved near the river in what was a commercial district. Now, a thriving social scene the South Knoxville building sits between the newest go to places for college students and neighborhood socialites. Designing the front showroom was a delight. Learning about mushrooms, creating bespoke shelving and display units for their goods and getting to create the graphic design of their shirts was fantastic. This was a one of a kind experience. 

Photography by Kara Hudgens